#66: Transitioning Out of Insurance Part 2 | Slow and Steady Wins The Race

“I love dealing with insurance companies!” — No one ever. How do you transition into being an FFS practice? Mark and Howie explain!

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Podcast Highlights:

  • What is the average age of a practice that starts the transition?
  • How many new patients per month is “safe” before you start?
  • How long does the average transition take?
  • The dangers of going cold turkey on insurance
  • The team-oriented approach
  • How much of your revenue comes from insurance?
  • Promoting your practice during and after the transition
  • Which insurance companies to you get rid of first?
  • Celebrating the small wins
  • Targeting the right kind of patient
  • Setting the right foundation of internal marketing, internet marketing, and SEO
  • Where should you be promoting?
  • Online scheduling and being convenient