What is the niche trap? How can you avoid it? In this episode of Dental Marketing Mastery, Mark and Howie explain.
- Cosmetic Dentistry’s past niche trap
- A budgeting error that can lead to the niche trap
- Spreading your message across your marketable attributes
- Radio spots
- Is reduced price a niche trap?
- The right messaging in your take-home pieces
- Breaking out of the niche trap with your existing ad pieces