#29: NPI Crusader. Online Review and Reputation Management

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Online reviews — how do you manage the flow of the good, and address the bad? How can you prevent the bad from even going out in the first place? In this episode of Dental Marketing Mastery, we introduce NPI Crusader. NPI Crusader is review management software that can fully automate the process of getting reviews, posting them to the right places, and addressing bad reviews so that they can be resolved before going out to the public.

Podcast Highlights:

  • The amount of staff needed to run this software (it’s none)
  • Staff interaction is icing on the cake, not the cake
  • Where reviews should be for maximum exposure
  • Email vs. texting to get reviews
  • Practice management software integration