Dental Marketing Mastery #17: Don’t let these mistakes ruin your website!

What makes a good website? What should you do when it comes to things such as hosting? What shouldn’t you do? In this episode of Dental Marketing Mastery, Mark and Howie explain.

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Podcast Highlights

  • Ownership of your site’s domain
  • The page most moms will visit
  • The importance of your “meet the dentist” page
  • How to properly do a “meet the dentist” page
  • What to highlight, how to be approachable
  • How to do a personal video
  • Services: Which ones are important?
  • How to appropriately mention pricing
  • How to display technology and conveniences
  • Social media and SEO
  • The importance of attracting vs. educating
  • Why your site shouldn’t be a dental journal
  • Show off your operatory? No way!
  • How much should you invest into your website?