Dental Marketing Mastery #16: Pre-Appointing Hygiene. You Want the Truth? You Can’t Handle the Truth!

In this episode of Dental Marketing Mastery, we go over the best practices for Pre-appointing Hygiene, what costly mistakes are made, how to categorize your best customers, and more.

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Podcast Highlights:

  • The black plague of dentistry: pre-appointing everyone in hygiene!
  • The fantasy of pre-appointing versus the reality of who will show up
  • How if you can’t get them in within 8 days, your chances of them coming in drop drastically
  • How to make your hygienist’s life easier
  • The types of customers who will show up for hygiene and the types who won’t
  • How do you pre-appoint?
  • How to reward your great patients
  • Categorizing patients who don’t show up, and how to get them in down the road
  • The best appointment slots for patients in category A vs. those in categories B and C